Tag Heuer introduces the Carrera Calibre Heuer 01

Just a few short months after Jean-Claude Biver stepped in as CEO, Tag Heuer has added a striking new timepiece to its iconic Carrera collection. The Carrera Calibre Heuer 01 is unlike any Carrera that the brand released in the past, and is said to mark a new direction for the company, under the leadership of Mr. Biver.

We've heard rumors that this piece was conceptualised in January 2015, and ready for BaselWorld in March. Impressive.

We’ve heard rumors that this piece was conceptualised in January, and ready for BaselWorld in March. Impressive.

The watch features a 45mm case that is based on a modular design, which is actually made up of 12 individual components. The case you see above is made from titanium but thanks to the modular design, Tag Heuer says they will be able to change case material, color and finish with ease. We don’t think you’ll have to wait too long before you see two-tone case options and other such variants of the Carrera Calibre Heuer 01.

An open-face dial with a three-register layout greets the eyes, while a substantial bezel frames the watch’s face. Time, date and chronograph functions are offered, and the complete date disc is actually visible, though the actual date is framed and meant to be read at the three o’clock position.

The open-face dial is engaging. Note the date disc.

The open-face dial is engaging. Note the date disc.

The Heuer 01 calibre is named in honor of Tag Heuer founder Edouard Heuer, and is based on Tag Heuer’s existing calibre 1887. This new automatic movement offers 50-hours of power reserve when fully wound, and boasts an integrated chronograph based on a column-wheel design. The column-wheel is finished in red and is visible through the sapphire crystal caseback.

Tag Heuer says the Carrera Calibre Heuer 01 will go on sale globally within the next couple of months, with pricing set at about US $5,300. We’ve heard that these timepieces will hit the Middle East at about the same time they become available globally, though regional pricing has yet to be confirmed.

We're mighty impressed that you can get an in-house column wheel chronograph movement for under $5,500.

We’re mighty impressed that you can get an in-house column wheel chronograph movement for under $5,500.

To learn more about Tag Heuer, click here.

Howdy! Want to discuss something? Leave us a comment.