Chopard introduces the L.U.C Perpetual Chrono

2016 is a big year for Chopard. This year the brand celebrates the 20th anniversary of it L.U.C collection, a family of watches that demonstrates exactly what this independent watchmaker can really do. In fact, the brand is making one heck of a statement ahead of BaselWorld 2016, with the launch of its L.U.C Perpetual Chrono.

The L.U.C Perpetual Chrono is a serious step forward for the brand and its already well respected L.U.C collection.

The L.U.C Perpetual Chrono is a serious step forward for the brand and its already well respected L.U.C collection.

Chopard L.U.C hits 4,130 metres with AWG

We’ve a rather unique watch spotting article today. Mr. Hassan Akhras, better known as the Arab Watch Guide on Instagram, recently made the trek to the Annapurna Mountain base camp, located at a height of 4,130 metres. On his wrist, was a limited edition Chopard L.U.C 8HF Power Control.

A wristcheck in the Himalayas . Why not?

A wristcheck in the Himalayas . Why not?

Chopard boutique re-opens in Mall of the Emirates

Chopard has a new, dedicated presence in Dubai’s Mall of the Emirates shopping mall. The boutique is located close to the central atrium, alongside brands such as Piaget, Van Cleef & Arpels and Vacheron Constantin, and is managed by Chopard’s partner, Dubai-based Ahmed Seddiqi & Sons.

Chopard’s new boutique is now open for business.